Press Kit — Porshretail & Better Than Nothing Group

Press & Media

Press Kit — Porshretail & Better Than Nothing Group

This page exists so journalists, podcasters, partners and bloggers have one place to grab the assets and the story without writing seven separate emails. If something you need isn't here, write to isaac.tau@impactcrown.co.za and we'll send it within a working day.

The 30-second version

Better Than Nothing Group is a Secunda-based holding company running seven mission-aligned ventures from Govan Mbeki Municipality — including Morara Winery (Portia Modiehi Mokoena's Stellenbosch-sourced wine label), Tau Ecosystem (the publishing imprint behind the book Grow Together or Grow Apart), and Highveld Impact Crown (the 230-strong 2026 youth-development cohort). The storefront, porshretail.co.za, is where all of it lives in one place.

The longer version

BTN Group is built on a single thesis — Solution by Proximity — that the best solutions come from the people standing closest to a problem, and that the thirteen towns of Govan Mbeki Municipality are full of unsolved problems and unindexed solvers. Every venture under the BTN chassis follows the same five-step method: Proximity, Pattern, Platform, Proof, Propagation. Read the BTN doctrine article.

The seven engines currently in the portfolio: Highveld Impact Crown, Morara Winery, IP Wars, Ponyise Stashon, Taste & Test, Marvel Home Laundry, and GPT-50 Life OS.

The founders

Portia Modiehi Mokoena

Founder, Morara Winery · Co-Founder & Operations, Highveld Impact Crown · Co-Author, Grow Together or Grow Apart

Portia founded Morara in 2023 to bring Stellenbosch wine into the Highveld on her own curatorial terms. She runs the Facebook channel for HIC's 2026 youth cohort and is a member of Wine of Colour SA.

Isaac Tau

Founder & Chief Ideation Officer, Better Than Nothing Group · Director of Operations, The Impact Crown · Co-Author, Grow Together or Grow Apart

Isaac is a business consultant and strategist with over a decade of experience optimising organisational systems and operational structures. He leads operations across the BTN portfolio.

Quick facts

Founded: Morara Winery 2023 (CIPC 2023/810604/07) · BTN Group umbrella formalised 2026
Based in: Secunda & eMbalenhle, Govan Mbeki Municipality, Mpumalanga
Sources from: Stellenbosch, Western Cape
Catalogue: 9 Morara wines · 1 book · 1 digital toolkit · 1 digital short · 2 wine experiences · 4 gift bundles · 1 laundry service · BTN Picks line
Flagship community work: Highveld Impact Crown 2026 — 230 Architects of Change · Grand Gala 26 September 2026 at Graceland Hall, Secunda
Current public initiative: Vibe Coding to R20 Million — a live counter funding The Impact Crown, watchable at /pages/vibe-coding-r20m
AI Partner: Claude (Anthropic) — build partner across the storefront, the book, the campaigns, the counter

Story angles journalists have used

  • The marriage manual written from Secunda — first-time authors, no agent, no big-five publisher, R280 paperback under the Tau Ecosystem imprint. Hook: "the most dangerous sentence in a marriage is 'this is just how I am.'"
  • The wine label run from Mpumalanga, sourced from Stellenbosch — a woman-owned brand bringing Cape wines into the Highveld on her own curatorial terms. Hook: Stellenbosch in your glass. Mpumalanga in your heart.
  • No sponsors? No problem. The R20M counter using AI as a build partner instead of investors. Hook: most foundations spend their first decade chasing sponsors. We're funding ours in public, in code, from a Secunda office.
  • Solution by Proximity — the doctrine under the entire venture portfolio. Hook: the people closest to the problem are already inventing the answers — someone just has to build the chassis that lets those answers travel.
  • 230 Architects of Change — the HIC 2026 cohort across the thirteen towns of GMM. Hook: youth development that treats young people like the boss, because they are.

Quotes you may use freely

“Better Than Nothing isn't a low bar. It's the bar that produces motion.” — Isaac Tau
“The room is small because the conversation has to be real.” — Portia Mokoena, on Friday Night Taste & Test
“If a grandmother in eMbalenhle and a sponsor in Sandton would both understand it, it's ready. If only one of them would, rewrite it.” — The Impact Crown rule, used in all comms

Logo & visual assets

Available on request — high-resolution PNG, SVG, and brand kit PDF. Email isaac.tau@impactcrown.co.za with the subject line "Press kit assets" and we send them within 24 hours.

  • Porshretail wordmark (transparent PNG, SVG)
  • Morara Winery logo
  • BTN Group logo
  • Highveld Impact Crown logo
  • Marvel Home Laundry logo
  • R20M counter social poster (1080×1350 PNG, 2160×2700 hi-res, PDF)
  • Founder portraits (Isaac and Portia, high-resolution)
  • Book cover (front and back, 300dpi)

Recent published articles

Press contact

Isaac Tau — Press, partnerships, and B2B inquiries
Email: isaac.tau@impactcrown.co.za
Phone: 068 730 4306
LinkedIn: searchable as Isaac Tau · Better Than Nothing Group

Portia Modiehi Mokoena — Morara-specific media and trade
Email: porshdidi.mokoena@gmail.com
WhatsApp: 060 838 3334
Facebook: facebook.com/porshdidi.mokoena

Better Than Nothing Group • Secunda • Mpumalanga • porshretail.co.za